Sure-Life Better Bait

Sure-Life Better Bait Minnow Holding Formula is a complete water conditioner that’s purposely developed for use on a wide variety of soft-scaled baitfish, including Fathead and Missouri Minnows. Better Bait contains beneficial electrolytes necessary to strengthen the metabolism of baitfish, and it also removes heavy metals from water, reduces fungus and bacteria, and stimulates a natural slime coat.

It can be used in livewells, holding tanks, vats, and minnow buckets to help lower bait losses and keep bait friskier, which will increase the chances for a longer and more productive day of fishing. Easy to use and economical, one-tablespoon will treat up to 50-gallons of water, and there is no need to wait before adding baitfish. A must-have for all live bait anglers, Sure-Life Better Bait helps anglers catch more fish by keeping their bait lively and frisky all day long from the farm to the end of your hook.

Sure-Life is run by a husband and wife team of microbiologists with backgrounds in chemistry and biology, respectively. With training and experience in the field of ultra-sensitive aquarium fish, the founders of Sure-Life turned their attentions to keeping tournament fish alive and well. With Sure-Life Better Bait, you can "keep your fish and your profits alive.